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Editorial style guide: E

Editorial guidance for terms beginning with 'E'. Use the style guide to help make your content clear, accessible, and consistent with the rest of the website.

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Read about why we need an editorial style guide.

Effect or affect

The Collins English Dictionary website gives a .

e.g.

Avoid using e.g.. Use ‘for example’, ‘such as’, ‘including’ or ‘like’ instead.

Ellipsis

You can use ellipses to show that text is missing, usually from a quotation. If a quote is too long, an ellipsis can be used instead of unnecessary words.

Spaces or brackets either side of the ellipsis aren't needed, as in the example:

  • 'Speaking about the project, Dr Clegg said: "We are looking forward to working with Age UK to discover...and develop meaningful recommendations".'

Email addresses

Write email addresses in lower case.

When an email address ends in a sentence, do not follow it with a full stop as it could obstruct users copying the address, for example:

Erasmus+ programmes

Use 'Erasmus+ programmes' in all instances, not 'Erasmus programmes' without the plus sign.

In September 2021, the UK replaced the Erasmus+ programmes with .

etc.

Avoid using etc. Use 'and so on' instead.

Exclamation marks

Do not use exclamation marks as they can make text sound unprofessional or too casual.

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